Tag: merchant

Google Expands Universal Commerce Protocol Capabilities to Bridge the Gap Between Search and Merchant Websites

Google is initiating a significant expansion of its Universal Commerce Protocol (UCP) ecosystem, introducing new cart transfer functionalities…

Google Merchant Center Launches AI Performance Insights Pilot, Offering First Glimpse into Conversational Shopping Queries

Google has initiated a limited pilot program within its Merchant Center, introducing "AI performance insights" designed to provide…